For example, if you want to publish the video on YouTube, make sure it’s optimized for the right resolution and video quality. Depending on your video’s destination, determine a suitable output format. If it doesn’t, invest in an external hard drive to store your footage.
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You can also try Apple Final Cut Pro or Adobe Premiere Pro and use Musician Video Maker to sync your audio and video.
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Choose a software that works best with your computer or that you’re comfortable using, such as iMovie or Adobe’s Premiere Elements. Begin the post-production phase by transferring your video footage to a computer. If you need some inspiration, check out this video from OK GO or this one that was shot in zero gravity: Whether you’re going for a simple video, something more elaborate like this video that takes hours to create, the choice is yours. If you go for something like that, make it original, but don’t overdo it.
Whether you look on MTV or YouTube, you’re sure to find videos with musicians playing to an audience with flashing lights. Think out of the box to give your video a unique touch, such as playing with color saturation. Stock footage can save you time and money, and it helps when you can’t get the shot you’re looking for. If you’re looking for additional footage, consider using copyright-free stock footage from royalty-free websites. If you’re shooting an entirely live video, make sure your team has the expertise to take this on. You can choose to mix the live footage in with the other footage from the original shoot.
When you film at a gig, you’re able to capture the energy of the band along with their interaction with the audience. Consider capturing footage of the musician or band playing live. You can also purchase lighting kits if needed. Depending on your camera equipment and its built-in light, you may be able to shoot just fine within a well-lit indoor location. If you’re working on a budget, consider shooting outdoors for some good natural light. It’s even more important to consider for low-light settings, as many camcorders lose recording quality with less light. No matter where you plan to shoot, it’s important to consider the lighting. You should even play the music as you film to help set the tone, put everyone in the right frame of mind, and help actors and artist lip sync. It’s also important to bring food or allow your team to take a food break as needed. Keep track of the shots you’ve already completed, and aim for several good shots of each scene so you have options when you put it all together. Once you’ve made the proper preparations, start the shooting process. Other helpful gear and equipment include a tripod, extra storage memory, an external microphone, and spare batteries for your camcorder. To help you haul your heavy gear from location to location, make sure you have proper transportation gear and a vehicle. You’ll also likely need props and wardrobe for the band or actors. Make sure all crew members have the equipment they need to fulfill their roles, such as a video camera to capture footage from each shoot. The equipment you use ultimately comes down to what you want to accomplish, the desired quality of the video you want to make, and your budget. The more work you take on yourself, the cheaper your project will be. If you have the skills and time, consider taking on more of these roles yourself. Once everyone’s assembled, share your storyboard with the appropriate teams. Make sure your set has a camera person, a lighting person, a director, actors, dancers, choreographers, gaffer, sound man, grip, wardrobe, props, continuity, and obviously, the musician or band members. Consider the camera angles and the types of shots you want, such as full-length shots or closeups of the actors or band members.
Build a storyboard that involves shot-by-shot sketches for the entirety of your music video. You can also create a schedule to determine who and what is needed for each part.
Determine what crew members and equipment you need for every shot. If you opt for multiple locations, visit each of them ahead of time to determine if they work with your overall vision. Try to shoot in one location instead of many to make the process simpler, especially if you’re working on your first music video or a smaller project. Think of where you want to shoot your video based on the music video’s theme and the storyline you’re presenting. Knowing how much money you have to spend on the music video can help you save money and ensure you don’t go over budget. Before you plan anything for the video, establish the budget.
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